Social Media Manager Job Purpose: Works closely with Marketing Manager to create content for a company’s social media presence, including keeping social media channels updated and brand-focused.Seeking out new social...
Works closely with Marketing Manager to create content for a company’s social media presence, including keeping social media channels updated and brand-focused.
Seeking out new social media ways of connecting with audiences.
Responsible for brainstorming campaigns, creating social media posts and analyzing analytics.
Skills and Qualifications:
Matric is essential.
Marketing or Social Media Degree or Diploma.
Strong Communication Skills.
Excel and computer skills
Collaboration.
Content Writing.
Graphic Design.
Self-Motivation.
Networking.
Presentation.
Strong Customer-Service Skills.
Enthusiasm.
Detail-Oriented.
Excellent knowledge of social media platforms such as Facebook, Instagram, and Twitter.
Analytical skills.
Excellent time management skills.
Job Descriptions:
Manages company social media communications and channels such as Facebook, Twitter and Instagram.
Community management
Engages in social media presence creation on new and emerging social media platforms.
Create social media posts.
Creates dynamic written, graphic, and video content.
Creates content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation.
Able to develop large social media campaigns.
Analyses and reports audience information and demographics, and success of existing social media projects.
Proposes new ideas and concepts for social media content.
Works with marketing and social media team members to coordinate ad campaigns with social media strategy.
Manages social media communications.
Manage all promotions and advertisements.
Review analytics to assess success and recommend improvements for future ads.
Develop strategies to increase followership and engagement.
Manage regular posting schedule of event promotions.
Develop various content to increase followership.
Host special programs, such as Facebook, Twitter and Instagram challenges.
Create events for each hosted program.
Monitor and respond to comments and direct messages in a timely manner.
Manage social media commitment during events, such as Facebook, Twitter and Instagram live posts.
Take photos at events and upload them on Social Media.